Internal Branding

Organizing an internal branding event

Organizing an internal branding event? D&B Eventmarketing helps you create an internal branding event that strengthens employees’ connection to your organization and ensures they embody and promote what your company stands for. Events are a powerful tool for building connections—both among people and with your company. That’s why they’re perfect for achieving internal branding objectives. From a wealth of internal branding ideas to a comprehensive internal branding strategy, we’ll guide you every step of the way or take care of the entire internal branding event organization for you.

What is internal branding?

Many people wonder: what exactly is internal branding? Internal branding is branding within an organization. It involves linking the external profiling of an organization to the behavior of its employees. Employees are aware of the company’s mission and goals and embody what the organization stands for. When this happens—supported by the right internal branding strategy—it enhances the organization’s profiling, making it more credible and authentic. Internal branding thus goes a step beyond internal communication.

Why an internal branding event?

  • There are various ways to get started with #internal branding#. A great option is organizing an internal branding event. What are the benefits of such an event?
  • ● An event is one of the most effective communication tools;
    ● Events motivate people and drive change;
    ● Events foster connection: among employees and with your organization;
    ● In short: an internal branding event provides a boost to your organization’s ambition.

Benefits of internal branding events

D&B Eventmarketing has been creating valuable events for clients across the Netherlands for over 40 years. We can not only answer the question *“What does internal branding look like for my organization?”* and help you organize an internal branding event, but also ensure that your event truly makes an impact. Our aim is to make your event more than just a one-time boost by achieving your internal branding objectives. For instance, we can position the internal branding event as the highlight of a communication calendar focused on internal branding.

There are various examples of internal branding events, such as a team-building event, celebration, workshop, or staff weekend. In every case, it is essential to plan the event thoughtfully and choose the right internal branding strategy to meet your internal branding goals. D&B Eventmarketing offers you unparalleled internal branding expertise.

The possibilities with internal branding

With internal branding, you can approach it in many different ways, using various internal branding tools. What is internal branding for you? If you choose an event, we advise you to get as much out of it as possible. An event is a significant investment in time, money, and manpower, so it would be a waste not to make the most of it. D&B Eventmarketing supports this. To ensure that your employees become engaged with your company, D&B Eventmarketing organizes internal branding events based on a mix of content, interaction, and energy. This optimal mix creates a boost and makes our events truly impactful. We make employees a part of the event and ensure there is back-and-forth interaction. Whatever your internal branding goal is: we help you achieve it.

Internal branding event needed? Contact D&B Eventmarketing!

What is your internal branding approach? Do you want to organize an internal branding event, develop an internal branding strategy, or set objectives? D&B Eventmarketing is happy to help! We answer questions such as ‘what is internal branding’ and ‘how can I get started with this in my company?’ We provide internal branding examples, share internal branding tools, and offer internal branding ideas. But most importantly, we help you organize a successful internal branding event. Read more about our event agency or contact us directly.

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